Designer

About

I believe in the power of design to make positive change in people’s lives. I’m passionate about social impact and work best in creative and collaborative teams.

 
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My skills lie in creating better human experiences through the shaping of strategies, experiences and products using human centred methods. I’m a big picture thinker and consider the problem through experience, technology and business lenses. 

Working at PwC and Catalyst, I have become a confident experience strategist with key skills including: user research, persona development, customer journey mapping and workshop design and facilitation.

Outside of design I love socialising, cooking (and eating), yoga and having adventures.

You can reach me at caitlinmacewan@gmail.com or on LinkedIn.